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People behind Us

Dr Andrew Y

CEO - City College Birmingham

Dr Andrew Y

PhD, M.Sc Psychology

A strong advocate of hands-on . inquiry based learning , and he involves his students in a variety of community services , thereby nurturing proper attitudes and mannerisms , problem solving , and technology infused activities that provide students with opportunities to utilise their learning to help others. He connects closely with students to effectively enhance and facilitate the learning outcomes.

His professional interests include a broad spectrum of Education Activities to include : student placement ; career guidance ; curriculum planning ; staff development; new college designs ; community building and leadership development. He has been involved with schools/colleges/ universities/ government and industry leaders with the express intention of improving the Quality of Education.

He holds a passionate interest to developing schools and learning centres transform into something authentic, contemporary, challenging and an enjoyable learning experience in order to make inherent talents come alive.

Andrew Y. uses a development approach to assist students as they prepare themselves for Secondary, College, graduate school or even retraining for new careers and knowledge. Andrew employs career testing methods to ascertain the area of inherent talent and encourage the student to pursue a course of study that will be beneficial.

Currently, Andrew Y. is involved with Educational Consultation to help local and international students to locate or relocate; to navigate the application process of students for colleges/universities in a manner that fulfils the quest for Education by addressing resulting issues that may arise.

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Dr. Nick Sim

School of Entrepreneur
Head of Department

Dr. Nick Sim

PhD Edu Mgt, MBA

Successful, driven and dare-to-dream are Nick's outstanding attributes. Nick's success has come a long way as he had to juggle between academic studies and working part-time to support himself while he was a student. His less fortunate family background has motivated him to work hard. When the going gets tough, he adopts his younger days' uniform group leaders' qualities such as staying focused and strong perseverance to help him achieve his goals.

Though born with a baby face, Nick amazes people with his sharp business acumen and go-getter attitude. With his previous sales experiences and working with many Top Speakers and entrepreneurs, Nick became the TOP SALES not once but twice in 3 different companies. He is a strong believer in life-long learning and he priorities upgrading courses top on his personal expenses book. He earned his PhD in Educational Management and Leadership in 2016.

He had spent couple of years as a networker in a Singapore network marketing company since year 2003 till 2008 from part-time to a full time networker. Nick had successfully built his team from nothing and also came to various points in his career as a networker, he had to start from zero to build his own team again. With his experiences in multi-level marketing company, Nick has been sought to conduct sales, mindsets & beliefs, networking, motivation and team building relevant training programmes for multi-levels marketing companies, Insurances company and also direct-sales companies. NUSKIN (Singapore) and AMWAY (Singapore) have engaged Nick and his team to interpret their seminars and conventions in Singapore from English into Mandarin, vice-versa. Eascox (Singapore and Malaysia) has invited him to train their distributors from Singapore and Malaysia for two consecutive years.

This young man is not only a businessman, radio broadcaster, Master of Ceremony and also a Bilingual seminar translator. He has personally translated for World Renowned speakers such as Brian Tracy, T.Harv Elker, Dr Emoto Masaru, Sadhguru Jaggi Vasudev, and Chen An Zhi. He is the very first Mandarin translator for Isha Foundation in its 30 years of history. Nick had an exclusive radio interview with the Singapore 6th President Mr. S.R Nathan in year 2003 at the Istana.

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Dr Eric Low

School of Psychology
Head of Department

Dr Eric Low

PhD Psychology

His passion for psychology is deeply rooted in his interest in philosophy, epistemology and the understanding of human happiness. He sincerely believe in the practical benefits of a life spent helping others, fully investing in the cultivation of empathy and compassion.

His research interests are in applying the science of learning to education, with current projects on multimedia learning, computer-supported learning, and computer games for learning. His research is at the intersection of cognition, instruction, and technology, with a focus on how to help people learn in ways so they can transfer what they have learned to new situations. He has served and research to investigate how to improve the effectiveness of educational games, from the Institute of Education Sciences to investigate the effectiveness of features of an online tutoring system, and from the National Science Foundation to study students' learning and problem-solving strategies.

Dr. Eric Low is concerned with how to present information in ways that help people understand, including how to use words and pictures to explain scientific and mathematical concepts. His research is motivated by the question, "How can we help people learn in ways that allow them to use what they have learned to solve new problems that they have never seen before?" Building on cognitive science theories of how people learn, he has developed a cognitive of theory of multimedia learning relevant to the design of on-line instruction. He is now extending this work to the design of technology app for learning, and using social technique to increase learner motivation.

Current research grants from the City College Birmingham, include studies investigating how people learn with on-line tutors in computer-based mathematics and science lessons, determining which features of educational games promote deep learning, determining the cognitive consequences of playing computer games, using eye-tracking methodology and cognitive neuroscience methodology to determine how people learn from multimedia lessons, and investigating how the gestures and voice of an on-screen pedagogical agent affect student learning from an online lesson.

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Serene Cheam

Faculty of Performing Arts
School of Music
Head of Department

Serene Cheam

Serene Cheam received a Bachelor of Music respectively from The University of Westminster. Serene Cheam is the founder of Serene Music Group & Musicpreneur. She also a judge for AIM (Music Industry Award). With her 18 years of experience in teaching, she created a "Know Your Voice" voice-inspired program. In 2016, she works closely with local media as well as M-Centre, a group of music school in Malaysia together to continue to inspire young musician with the correct pathway and positive mindset. With such concept, she was invited to Xiamen University, China to share the concept of "Transforming Music into Career".

She has been working as music arranger, backup vocalist and producer for many singers repeatedly. The artists and musicians include Maggie Jiang, Elaine Lee, Yu Heng, Lee Jiehan, Gary Yap, Wen Liming, Chen Jiakai, Dylan Liong, Korean singer Kim Jung,and so on. In addition, she is also involved in many advertising songs for malaysia company as an arranger and lead singer, such as Ogawa, Celcom, Eubos, Singer, i-Talk, Naturel, Fresh & White, Dooodolls, Diamond, Etsu, Maxis, Wellness Lab, Agro Bank, Sunsweet, 988, AIFM and so on. In recent years, she was invited to become many TV series and film music director and co-director, including Dream Team, Media Corp, Tang Xiaokang, Huang Zhiqiang, Singapore famous director Jack Neo and so on.

Serene Cheam received three endorsements from public. I.e. "Enya International Beauty and Cosmetic School", "Emage" and "Swordsman Love Web". In December 2008 she established the first music school in Malaysia "Serene Music Conservatory of Music" that mainly trains students to become Independence Music-Singer. Her s tudent s include 8TV program producers , clippers , locals ingers and music composer. In the same year, she was nominated for the Best Newcomer Award, Best Album's Cover Award and Best Independent Original Composition Award , and won the " Best Independent Original Composition Award". After that, she won the Bronze Award from the Didadee Music Award with the title of "The Fastest Singer In Progress".

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Dr. Frank Xavier Arokiasamy

School of Economics
Head of Department

Dr. Frank Xavier Arokiasamy

PhD Economic, B.Sc Marketing,
Southern Illinois University

Frank is a highly motivated individual who exhibits passion in every task he undertakes. He has the ability to propagate this passion along with his positive mental optimistic approach to everyone he comes in contact with both in a personal and professional sense.

He has worked as a university lecturer, coach, corporate consultant and a trainer for wide range of clients in several different countries including in Asia, United States and in several countries in Europe.

His affable manner promotes a working culture that is fun and positive. This extends generally to the peoples he works with, consults for and the audience he has trained.

Some of the companies he has worked for and done training programs with include HSBC, Citibank, Bank of China, BRDB, Ministry of Higher Education Malaysia, PETRONAS, TM Net, CELCOM, MAXIS, UTHM, FGA, Lexis Nexus, Star, FELDA, RENESAS, Ministry of Health Negeri Sembilan, NESTLE and several others.

Some of the training programs he has led and conducted are in the areas of Leadership, Team Building, Motivation, Communication, Handling Change, Strategic Management. Treasure Hunt, Soft Life Skills, Interviewing, Public Speaking, Presentations skills and many more.

Currently, Dr Frank is involved with Associate Professor in Federation University Australia, Malaysia.

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